飛安問題及高鐵營運對民航業的經營影響研究

THE STUDY OF THE STRIKE EFFECTS OF AVIATION SAFETY AND HIGH SPEED RAIL ON CIVIL AVIATION INDUSTRY

　　台灣的航空業在過去幾年頻頻發生飛安事故，導致民眾對於搭乘飛機的安全有所顧慮，再加上台灣高鐵通車的衝擊，造成國內線載客率嚴重萎縮。因此本研究嘗試利用失效模式與效應分析手法探討國內航空業目前所遭遇到的經營問題，期望藉由問卷的分析提出航空業經營改善之模式，以提供相關企業經營上之參考。

　　There are two reasons affect the management efficiency and cause the carrying passenger rate of air line to shrink seriously of aviation industry in Taiwan. First, in the past several years, the aviation accident occurred frequently for the aviation industry of Taiwan that affects the desire of people to take the plane. The second reason is the impact of the Taiwan High Rail beginning operation. Thus, the scheme of FMEA used to analyse the management questions of the aviation industry in this research. Results were to be a reference for the aviation industry to improve management and marketing strategy.